Gender Non-Binary Education
Inclusion and equity are essential components for any forward thinking, successful business environment.
Providing education for understanding transgender and non-binary people, both inside and outside of the organization, is crucial. There are clear benefits for companies to get it right: improved financial performance, stronger innovation, less attrition, and a more engaged workforce …not to mention more customers!
Training Courses and Webinars*
How to Be an Ally to the Transgender & Non-Binary Community
There is much we can do to show our support and allyship for trans and non-binary folks. This course provides a basic understanding of the trans and non-binary communities. Examples of how to easily show allyship are shared as well as why acceptance of all people is good for the bottom line.
This session covers:
- How to incorporate allyship using social media, virtual meetings and written communication
- Adapting communication styles to show support for all people
- Strategies for correcting others when miscommunication occurs
- Practicing the use of pronouns and other gender inclusive language options
- Non-binary language suggestions for inside and outside the company
Understanding Gender Non-Binary + Gender Inclusive Language
During this session, the concepts of sex, gender identify, gender expression and sexual orientation are untangled and presented in a simple format. Based on Shell’s own experience and business expertise, this session offers concrete and clear practices for inclusion of a gender diverse population.
This class is for anyone seeking a broader understanding of gender nonconforming and transgender people. The session is for long time advocates as well as new allies seeking to become better informed on gender and gender inclusive language. Some of what we cover includes:
- Heighten awareness and sensitivity on the importance of addressing customers in a gender-
inclusive manner - The costs and consequences of misgendering prospects and customers based on
assumptions - Explanations and definitions of the differences in gender; biological sex; gender expression
and sexual orientation - Suggestions for creating policy and practices for a gender inclusive work environment
- Simple practices for becoming an ally to the trans and gender nonconforming community
The Gender Revolution: Explore the Rapidly Evolving Complexities of Gender Identity
Millennials and Gen Z (Millennials born 1981 to 1996–Gen Z 1997 to 2012) are changing perceptions quickly and the majority believe gender is on a spectrum not a binary. Consider how this impacts the marketing of current products and services and how these products and services are presented in the marketplace. This session covers how to incorporate gender inclusive language into your company. The gender spectrum is explained, and examples are shared from companies embracing this rapid revolution.
Why Does this Matter?
- Unwelcoming workspaces can cause a 30% reduction in employee engagement and productivity
- 73% of employees who hide their identities at work will most likely leave their company within three years
- Pronoun use and sharing have become common and expected in universities across the country with 33% of young adults knowing someone who uses gender neutral pronouns
- 77% of Generation Z claim that a company’s diversity and inclusion policies are a determining factor for their choice of employer
Don’t Call me Ma’am – A Transgender Story of Living in a World Without Labels
Based on Shell’s best selling book of the same name, participants gain a better understanding of gender identity and how Shell exited the closet and embraced living as a transgender person.
By the end of this session attendees will:
- Expand their understanding of gender nonbinary and transgender people
- Develop a compassionate attitude for all people different from themselves
- Be aware of what questions to ask/not ask a transgender or nonbinary person
- Learn about the use of gender-neutral pronouns and language
*ALL CLASSES ARE CUSTOMIZED FOR THE SPECIFIC AUDIENCE AND INCLUDE A Q & A SESSION. EVENTS CAN BE PROMOTED THROUGH SPRINGBOARD’S SOCIAL MEDIA CHANNELS IF SO REQUESTED.
Why is education crucial to your organization?
- Millennials and Gen X already embrace all gender types in the workplace. Are your products and services gender inclusive?
- Increase acceptance, respect and inclusion of gender diverse employees
- Learn how to use gender neutral language inside and outside of the workplace
- Become an ally for transgender and gender non-binary people
- Improve your company’s customer service and customer relationship skills by incorporating gender inclusive language via social media, virtual meetings, telecom and written communications
- Assure policies and intake forms are inclusive of all genders
- Increase your company’s bottom line results by understanding and welcoming all genders
Moreover, Gen Zers and Millennials will soon make up the majority of the workforce and they are deeply passionate about inclusion of all.
713.256.9363
sroth@shellroth.com