Keynotes & Programs

Training Courses and Webinars

Gender 101

Shedding Light on Gender Diversity

During this webinar, the concepts of sex, gender identify, gender expression and sexual orientation are untangled and presented in a simple format. Based on Shelley’s own experience and business expertise, Gender 101 offers concrete and clear practices for a gender diverse population.

This workshop is for anyone seeking a broader understanding of gender and gender variations. The session is easily understood and informative to those interested in understanding a diverse population as well as long time advocates seeking to become better allies of a gender expansive population.

  • Expand understanding of the meaning of gender
  • Heighten awareness and sensitivity on importance of addressing customers in a gender-conscious manner
  • Understand the costs and consequences of assuming the gender of patrons (also known as “misgenderirng”).
  • Gain understanding of the difference in gender, biological sex, gender expression and sexual orientation
  • Review suggestions for creating a gender affirmative work environment

Don’t Call Me Ma’am

Living in a World Without Labels

Based on Shelley’s best-selling book of the same name, gain a better understanding of gender identity and how Shelley learned to embrace living as a transgender person.

By the end of this session attendees will:


  • Expand their understanding of what defines a transgender person
  • Develop a compassionate attitude for all people different from themselves
  • Be aware of what questions to ask/not ask a transgender person
  • Learn about the use of gender neutral pronouns

Why Language Matters: Fostering an Inclusive Environment

Learn why language matters both inside and outside the workplace.  With a gender diverse population, it’s more important than ever to have all people feel welcome and included.


  • Learn why pronouns matter to a diverse clientele
  • Gain Understanding of how to embrace differences in the workplace
  • Increase your bottom line by practicing and showing respect for all clients
  • Review intake forms and how to make them more inclusive

Speaker: Shelley Roth, a published author, and well known social media trainer, consultant and speaker with first-hand, real-world experience combined with decades of practical business expertise, brings their story and 4th book “Don’t Call me Ma’am, A Story of Living in a World without Labels”, to your organization.

Learn more about Shelley at

Contact: Shelley Roth 713 937.1006 to learn more or schedule Shelley for speaking or training engagements.

Shelley Roth is authorized by  The Global Diversity & Inclusion Benchmarks: Standards for Organizations Around the World (GDIB), The Centre for Global Inclusion, a US 501c3 nonprofit organization.